For their 2011 catalog, Native Eyewear brings a nice mix of black & white environmental portraits together with their product images. They chose to tell this year's story through profiles of some of Boulder's visionaries in a variety of fields, everything from bikes to beer. The catalog was produced by the talented team at Motive in Denver.
I really enjoyed spending some time on this project, meeting some great people and capturing a bit of the real person behind the persona.
Christian Griffith: Verve Climbing
Timmy O'Neill: timmyoneill.com
Lennard Zinn: Zinn Cycles
Adam Avery: Avery Brewing